Page 10 - Port Of Hamburg Magazine 01.2018

■ 50 YEARS OF CONTAINERS IN HAMBURG
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Port of the Future: Digitalization boosts innovation
The container will remain the universal benchmark in the port of the future – yet virtually everything around it is changing. Trading in freight is being joined by trading in data. So ports will become integrators for a host of different players.
‘The competitiveness of German ports will vitally de- pend on how the maritime sector exploits digitaliza- tion as a chance for ongoing development.’ This was the conclusion of an intensive exchange of ideas be- tween Frank Horch, Hamburg Minister of Economics, and Remi Eriksen, CEO of classification society DNV GL, in Hamburg City Hall at the end of 2017.
DNV GL has long been in dialogue with Hamburg Port Authority (HPA) on a variety of sustainability and digi- talization topics. “Having our maritime head office
here in Hamburg means that we have the right ex- perts on the spot for backing up the City of Hamburg on the technical challenges en route to a ‘Port 4.0’,” said Eriksen.
Internet of Things, Logistics 4.0 or Port 4.0 – these buzzwords for digitalization have determined the Port of Hamburg’s strategy for setting course for the fu- ture. “Involving dramatic consequences for Hamburg, massive changes are emerging in international freight trade,” forecasts Professor Thomas Straubhaar. The
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Globalization’s future no longer lies in trading in freight alone, but in data too
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© HHM/Michael Lindner