Page 35 - Hafen Hamburg | Port of Hamburg Magazine 4.2021

27. August 1982
MV FEN HE 01
1.234 Standard container
Stable customer loyalty is therefore more important than ever. The same applies to meeting client expecta- tions with first-class service and the utmost reliability. In addition, a rethink is needed on the nature of coop- eration between terminal operators and shipping com- panies. Stakes for the latter in terminals offer a variety of opportunities. Cooperation of this kind is especially valuable for terminal operators if their partners do not confine their perspective to rapid and efficient han- dling, but also contribute their own worldwide exper- tise on terminal operations. Cosco Group is active in 36 ports.
However desirable that may be, to confine the added value of cooperation to possible throughput increases would be aiming too low. Thinking further ahead, the aim must be to strengthen the site’s competitiveness and suitability for the future. The Port of Hamburg’s tremendous potential, especially with hinterland rail in- frastructure that sets the pace in Europe, offers the op- portunity of expanding Hamburg’s role as Northern Eu-
rope’s maritime hub, with positive effects on the economy and employment.
With this agreement, the two parties are reacting to an increasingly strong trend. The future of port logis- tics lies not in insular development of terminals and locations. Market changes, volatile political environ- ments, steeper customer demands, imponderabilities in global trade relations and the challenges of climate change certainly require stronger international coop- eration and networked thinking. HHLA has pursued this line of thought for some time. The group expand- ed its European network by acquiring stakes in termi- nals in the ports of Tallinn and Trieste, and by opening its Metrans rail subsidiary’s hub terminal for handling rail freight. For a leading European logistics group like HHLA, says CEO Angela Titzrath, stable relationships with one of the largest and fastest growing markets, such as Asia, are a crucial element in implementation of its strategy, which aims for growth and increased sustainability. ■ Red
In Hamburg, Cosco is be- coming CTT – Container Terminal Tollerort’s pre- ferred partner and is ac- quiring a minority stake in the terminal operator
WORLD TRADE ■
23. Februar 2018
COSCO Shipping Aries 20.000 Standard container
Port of Hamburg Magazine | December 2021 | 35