Page 38 - Port of Hamburg Magazine 03.2019

■ INTERNAL – PORT OF HAMBURG MARKETING
‘Always APP-to-date in the Port of Hamburg’
This is one of a number of snappy catchphrases currently being used by Port of Hamburg Marketing to draw attention to the new Port of Hamburg App. Since the end of August it has been online and can be downloaded free in the Google and Apple app stores.
What does the app offer? Port of Hamburg Maga- zine readers know the problem: Between your many appointments there’s a short break when you could usefully read something – of course, preferably about the Port of Hamburg. But then, the Magazine is not always on hand.
With the new Port of Hamburg app, the users have the Port of Hamburg directly in their pocket so they are always ‘app-to-date’, even when on the road. Apart from the reader-friendly version of Port of Ham- burg Magazine for the Smartphone, the app has clear- ly presented information ‘hot off the press’ straight from Germany’s biggest universal port, namely ‘Port- news to go’.
The Magazine, bro- chures and flyer can be found under the ‘Publication’ tab. Un- der this you will find a menu that also leads to English lan- guage publications. Valuable addition- al information is to be found via links leading you, for ex- ample, to maps, pic- tures and films, facil- itating a multi-media reading experience. Apart from the cur- rent edition, the en- tire archive is at your disposal. With the
Imprint
search function you can browse both in the current and archived editions. When an edition is clicked on, it lands automatically under the ‘My selection’ tab, so that it can then, for example, be read in case of missing network connection. Moreover, bookmarks can be inserted. Under the ‘News’ tab, the ‘Online News’ can equally be sorted into German and English language contributions.
On a purely optical note, among the app’s highlights are banners featuring pictures drawing your attention to the title, topic and events, including those with or run by members. Topping this, you can be updated on new releases and events by using the ‘push mes- senger’. ■
Published by: Hafen Hamburg Marketing e.V. ■ Editorial supervision issue September 2019: Bengt van Beuningen,
Karin Lengenfelder, Etta Weiner, Hafen Hamburg Marketing e.V., ELBREKLAME GmbH
■ Production issue September 2019: ELBREKLAME Marketing und Kommunikation EMK GmbH,
Carl-Petersen-Straße 76, 20535 Hamburg, www.elbreklame.de ■ Layout issue September 2019: Jan Klaas Mahler, ELBREKLAME GmbH ■ Printers issue September 2019: Schipplick + Winkler Printmedien
■ Advertising manager issue September 2019: Holger Grabsch, ELBREKLAME GmbH ■ English adaption issue September 2019: T + S Team
Signed articles do not necessarily reflect the editors’ views. No responsibility is accepted for unsolicited photographs or manuscripts received. Print circulation: 7,000 copies in German and 1,500 copies in English. An online version of the magazine is available in our mediathek at www.hafen-hamburg.de/mediathek.
Please send details of any changes of address or requests for additional copies to us at:
Port of Hamburg Marketing, Tel: +49 40 37709 0, E-Mail: info@hafen-hamburg.de
www.hafen-hamburg.de www.portofhamburg.com
38 | Port of Hamburg Magazine | September 2019